Small Business Dances its Way to Healthy Living
After dropping six sizes the summer after university, Nancy Lin was looking for a fun way to keep the weight off. But she was having a hard time finding a fitness place that was fun and that accommodated her schedule.
Along with a high school friend Julia, Nancy had a thought: why not take out everything they disliked about fitness and create a comfortable workout environment that other women would like?
And that they did. In October 2013, Nancy and Julia opened their own fitness studio. Located in Richmond, Sunberry Fitness is a women’s only fitness centre specializing in dance fitness classes such as Zumba, Hip-hop, and Salsa. They also offer workshops such as K-Pop Girl Band, Couple’s Tango, 90’s Girl Band, and Bikini Body Camp.
Although Nancy and Julia are not fitness experts, they are dedicated to providing the best workout experience in town by bringing in the best instructors with fun and new classes. In 2014 they were voted Best Fitness Center & Best Instructors in Richmond.
Yet a YMCA mentor thought that Nancy and Julia could still benefit from ongoing small business coaching, and pointed them towards EMBERS. Challenged by finding a unique positioning for their business, Nancy and Julia enrolled in the EMBERS Grow A Business program. Only one month in, they say they’ve learned what it means to be focused, and how to identify (and ignore) the flashy but less important aspects of entrepreneurship.
“EMBERS works for us because it’s a small-business training program tailored around our goals – not just a set of predetermined exercises to go through,” says Nancy. “The business coach is very experienced, and she provides us with challenging but achievable goals that will help us grow the business.”
When asked what advice they have for other small-business entrepreneurs, Nancy keeps its short and sweet: “You have to be different to do well.”
If you’re looking for a fun way to stay healthy, check out the schedule of dance fitness classes at Sunberry Fitness, where a three-week introductory pass is only $39.